First Pitch

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Fan Engagement- Survey Time

on August 15, 2023

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My Last First Pitch

On this day 8 years ago I waved goodbye to my career at the Reading Fightin' Phils. I started with the team at the age of 15 when I took my first job as a "Diamond Girl." In 2000 I completed my internship, was hired full time and began what was an amazing adventure. Throughout my career, before every game I was always the one who walked out the ceremonial first pitches. These pitches ranged from 2 year old's celebrating birthdays and company CEO's retiring to special guests like George "The Animal" Steele eating the leather off of the ball just before throwing it..........just to name a few. On April 17th 2015, I walked myself out to the mound and my oldest son threw out a first pitch to commemorate my "retirement" from the team. When I waved goodbye to by life as Fightins' AGM working 71 home games each season I was waving hello to being a Sports Mama with an even more hectic sports schedule. I am forever grateful for both both of thes...

Learn from your kids!

Let your kids help your ballparks (and other businesses) be more successful. Having children changed what I do, where I go and my perception of everything. When my 3 boys were all under the age of 4, "Parents with Toddlers" parking was the greatest thing I ever encountered. Here are some things that I have learned by being a mom and ideas to go along with them. The Dum Dum lollipop is like gold. Parking.....for strollers. If you can't guarantee that everyone with small kids can park close then supply a spot to safely abandon strollers. Valet park and label them. Small children cannot make it through 9 innings. Create a fun reason for kids to get out of their seats in the 3rd inning. Do the limbo, hula hoops or duck duck goose with your mascot. Kids love to make art and want parents to display it. Have coloring pages and an art station at the ballpark OR email coloring pages. Use your mascots, logos, even upcoming promotional images. Kids will color, craft and parents w...

Make a fan, Make some money!

In my last blog I pitched the importance of photos. Yes, pictures are great but they can’t beat the real thing. Now is the time to invite prospective clients out to a game. It’s hard to sell when your field is covered with snow and the seats are empty. Invite your prospects to bring their family to a game that you know will be well attended. Show them a good time, give them a personal tour and the let them relax and enjoy the show. Your follow up call will be much more successful now that they’ve truly experienced your ballpark. Key takeaway……invite them to come out and be a fan. The idea is to showcase the ballpark, sit them amongst an atmosphere that they will want their company to be a part of and give them an unbeatable experience. Let’s pretend you are trying to sell me. Rather than a call inviting yourself to my office or me to yours you simply say would you like to come out to a game? You ask a bit about my family but not in a pushy way. A quick question could be do y...

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Fan Engagement- Survey Time

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